Looking to cut costs amid the recession, Alicia Settle initially thought it would be a good idea to eliminate her company’s annual direct mailing.
Spending about $20,000 on the personally signed letters, which offered customers a discount on early orders, seemed indulgent for Per Annum Inc., which sells city diaries, albums, and planners in the struggling [...]
What do you need to know about potential five-day mail delivery operations?
The Postal Service intends to implement five-day delivery operations as a cost-cutting measure in response to declining use of the mail due to the increased use of the Internet and the economic recession. The Postal Service must file a request for an advisory opinion [...]


